I don’t need to say this, but I want to.
Chennai is infested with non-professionals
I’m meeting a couple of advertising agencies regularly to discuss about any freelance projects and more. I was all geared up to meet a new startup, they really had their hands full. So, I could understand all the rushing up with the succession of meetings. But, why favour non-professionals?
I’m too old for this shit
The state of things is beyond repair, startups looking to make a quick buck instead of focusing on solutions that will change the world for the better. To continue the story from before, I met a Human Resource person who reeked of MTI and a clear lack of experience. Instead of coaching me through the day-to-day operations, she kept mumbling about “five-day work culture, but we meet the CEO on Saturdays, i.e if he’s working.”
There was no NDC, so I can go on here what bummed me about the proceedings. It seemed to be a really well-decorated office, so they had me fooled. But, as soon as I got the chance to really go through their work (the site wasn’t updated), my second thoughts kept creeping like a slithering slimy snail.
I quoted a fair amount for the pile of work that was cut out for me. But, the so-called CEO in his newly found demeanor of suit without a tie burst in to meet the editor and call it off. I was flipping through their poorly designed magazine and could see the conversation through the glass wall. I took a guess, pointed to a typo and explained to the editor – “beyond the lack of high-res images, there isn’t any connection with the text and the image, Vorso Recto.”
Cost cutting sweatshops
I clearly remember walking out with complete disgust from a particular agency. I was keen on writing copy for sites and billboards, but they asked me to rewrite dry content on pharma.
To this day I feel sorry for the people who have to do meaningless things on a regular basis to earn their bread.
I advised a Swiggy delivery person to skip the robotic parroting of words; why should humans be reduced to machines whilst AI like Duplex gets all the praise?
I’m a writer besides all the leg pulling, second-guessing and frowns. And, I don’t plan on stopping this anytime sooner. Maybe my keystrokes and flow thoughts or a pattern that you can’t process. Maybe my fumbling fingers are trying to catch the drift of the speed of my brain. Still, I keep on keepin’ on…
Don’t do favours
While there is a great opportunity to start up and make it big, there is a risk of losing it all by employing halfbaked non-professionals. I have worked with multiple startups to realise that the entrepreneurs do reflect the shy and insecure persona of Richard from Silicon Valley.
I get whooping on a regular basis from my mentor if I screw any minor detail. And, never did I feel that whooping was undeserved; they keep you in check and help you improve. Do give them a whooping now and then so that there is motivation for them to prove you wrong, yes every employee (even the suck-ups) gets a kick out of it.
Hire and fire
Another constant issue I face in Chennai is that the organisations lack the guts and courtesy to say it on the face. Instead of just picking up the call and stating the obvious, they tend to dodge calls and make up stories to get back to me on the assignment. Just grow a pair and spill it straight, being candid with staff is the lesson that most entrepreneurs missed in orientation.
Have you made a mistake hiring an incapable person, who in the meantime has developed a cute little relationship with all the team members, so what? Fire them so that the rest of the staff are aware that mediocrity isn’t tolerated here. I tend to see people hesitating to let go of people, especially the female staff in light of the morale of the team. But, will it help in the long run?
Are you reading this starter uppers?
In a recent conversation with a Brand Manager, we were discussing the practise of formal wear and discipline. I referred to the show Silicon Valley, as Mike Judge went to far lengths to portray the present state of the Valley.
People don’t perform the best if they are inconvenient with the little things. All the ‘planned fun’ the HR to try and impose on the staff wouldn’t rub off if it’s forced.
We are here for a fraction of a time, let’s make the best of it doing what we love in a manner that we love.
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